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Challenge

Voltage created a social media strategy to increase page likes and engagement for local client in Kansas City, MO. The goal was to create brand awareness and increase traffic to the website to generate leads. Their social media presence was little to non-existent.

Solution

The Voltage team created a monthly social media content strategy plan based off keyword research and timely news related to their industry. The Voltage team designed the ads, wrote the ad copy, and promoted the posts and targeted demographics based off the post topic. The Voltage team used Facebook boosted posts, clicks to website, Facebook remarketing, and power editor.

Voltage created a successful social media strategy to create brand awareness and increase traffic for a local business.

Results

In 6 months, our client’s Facebook page had a 25% increase in organic page likes, a 19,425% increase in average weekly reach, and 346% increase in visits to the Facebook page from the help of Voltage’s social media strategy. 16% of website traffic is attributed to Facebook alone.

+25%

Increase in organic page likes

+19,425%

Increase in average weekly reach

+326%

Increase in visits to the Facebook page

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