Ever accomplish something totally awesome and gratifying? I’m sure several things come to mind. If you think back through the process and how you were able to reach your achievements, I bet you started with a specific goal or two or added them along the way. We all know the person who randomly did something great, but let’s be honest, most things in life take focus and work.

Goals are critical for achieving success in digital marketing. Much like in other life endeavors, if we want to get to the next level, we have to set something to aim for. There are eight aspects to digital marketing goal setting that can help drive the results you need for ROI and difference-making performance.

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