Digital marketing has become a prominent aspect of marketing overall for most organizations. With that reality, there are a number of businesses and organizations that are working get up to speed, keep up, or stay ahead.
There is a wide range of ways to stay in the loop and embrace digital marketing channel strategies and remain on the leading edge form content from authorities in the space to courses to industry conferences.
Many of the industry resources assume a base or foundational level of understanding. At Voltage, we have found that there’s a need sometimes for a boot camp or 101 level version of what digital and search marketing are, how they work, some history of the channels, and strategies and processes to be successful.
Understanding the need and desire for business owners, employees new to digital marketing or early in their careers, those looking to improve their craft, or those that want to get a chance to hear about new ways to implement strategies, we have a workshop offering that can help.
Voltage’s digital marketing and search marketing workshops can be done in house and onsite. Additionally, you can find this content as a pre-conference or conference presentation or workshop around North America.
Whether doing a 2-hour session, half-day, or full-day experience, the workshop walks through a lot of the “what” and “why” related to organic search engine optimization (SEO), paid search (PPC), and measurement. Plus, there are optional topics like social media marketing, email marketing, and advanced strategies and tactics.
Interested in learning more about how a workshop can help your organization? We’d love to talk about how we can tailor this service to the right plan for your team.